This is what I am working to give creedence to. First of all, if oil companies were not historically, and presently subsidized all the way through the plastic creation process, the cost fo it would be way higher, and the desire to reuse it much higher. However for now, we have to tell them that there is money all around them, and like the fact you have to peel a banana to get to the good part, you have to convert the plastic to make it useful.